Your inbox is not a sales process. It is a waiting room. A customer asks for help. The message lands. Everyone sees it. Nobody owns it. Buying more leads will not fix a follow-up problem. Tag connects the inquiry to customer context, gives the next step an owner, and makes the handoff visible. Your team stays in control. The work gets a clear next action, instead of another reminder to check email. Before you buy the next lead, answer the one you already earned. Where is your oldest unanswered inquiry?